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Jack Industries

Jack IndustriesJack IndustriesJack Industries
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Once Upon a Pitch newsletter 2023

#24 Finding That Whatsit About That Thingey by That Person

#24 Finding That Whatsit About That Thingey by That Person

#24 Finding That Whatsit About That Thingey by That Person

November 14, 2023: An inventory of past newsletters by topic.



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#23 BTS (Without the Dance Moves)

#24 Finding That Whatsit About That Thingey by That Person

#24 Finding That Whatsit About That Thingey by That Person

September 6, 2023: A back to school refresher on the purpose of a pitch deck.


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#22 A Short and Sweet Elevator Ride

#24 Finding That Whatsit About That Thingey by That Person

#22 A Short and Sweet Elevator Ride

June 13, 2023: Even a complex, ambitious, and technical engineering story can be told simply.

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#21 Desert the Valley of Death

#20 Your Performance Also Tells a Story

#22 A Short and Sweet Elevator Ride

June 6, 2023: The customer problem defines your odds of success, not your solution.

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#20 Your Performance Also Tells a Story

#20 Your Performance Also Tells a Story

#20 Your Performance Also Tells a Story

May 30, 2023: Practice, plan, and no excuses.


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#19 Three is a Magic Number

#20 Your Performance Also Tells a Story

#20 Your Performance Also Tells a Story

May 23, 2023: Three lessons from what didn't and did work.


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#18 The Folly of Great Advice Misapplied

#18 The Folly of Great Advice Misapplied

#18 The Folly of Great Advice Misapplied

May 16, 2023: Use strategic advice tactically.

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#17 A Million Easier Ways to Make a Buck

#18 The Folly of Great Advice Misapplied

#18 The Folly of Great Advice Misapplied

May 9, 2023: "Getting rich" is not a company why.

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#16 Get the Starting Line Behind You

#18 The Folly of Great Advice Misapplied

#16 Get the Starting Line Behind You

April 25, 2023: Talking about your idea is not the same as making it.

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#15 Know Your Audience

#14 Jimmy Iovine and Einstein's Theory of Relativity

#16 Get the Starting Line Behind You

April 18, 2023: Customers and investors need brave founders.


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#14 Jimmy Iovine and Einstein's Theory of Relativity

#14 Jimmy Iovine and Einstein's Theory of Relativity

#14 Jimmy Iovine and Einstein's Theory of Relativity

March 7, 2023: Time slows the faster you move towards solving your customer's problem.

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#13 Are You Awarding Participation Trophies?

#14 Jimmy Iovine and Einstein's Theory of Relativity

#14 Jimmy Iovine and Einstein's Theory of Relativity

February 28, 2023: Expertise wins.



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Once Upon a Pitch newsletter

#12 You Show Milestones, Your Investors See Millstones

#12 You Show Milestones, Your Investors See Millstones

#12 You Show Milestones, Your Investors See Millstones

February 23, 2023: The Milestone Slide is for your audience's needs, not yours.


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#11 Think Klein, not Pollock

#12 You Show Milestones, Your Investors See Millstones

#12 You Show Milestones, Your Investors See Millstones

February 15, 2023: Less is more when painting the picture of the market for your Competition Slide.

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#10 That Magic Quadrant Can Make You Disappear

#12 You Show Milestones, Your Investors See Millstones

#10 That Magic Quadrant Can Make You Disappear

February 8, 2023: The Competition Slide is trickier than it looks.


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#9 The No Competitor Nonsense

#8 You Better Be Selling That Pig-Slapped Lipstick

#10 That Magic Quadrant Can Make You Disappear

January 31, 2023: Competitors are always out there, lying in wait, and lethal.

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#8 You Better Be Selling That Pig-Slapped Lipstick

#8 You Better Be Selling That Pig-Slapped Lipstick

#8 You Better Be Selling That Pig-Slapped Lipstick

January 24, 2023: The Title Slide is your first and maybe your last impression.

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#7 What Part of Team Did You Miss?

#8 You Better Be Selling That Pig-Slapped Lipstick

#8 You Better Be Selling That Pig-Slapped Lipstick

January 17, 2023: Team Slide into home base a hero, not a zero.


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#6 Check Yourself Before You Wreck Yourself

#5 I Need My Cheetos Lip Balm and Crystal Pepsi Said No One

#5 I Need My Cheetos Lip Balm and Crystal Pepsi Said No One

January 10, 2023: Product-market match is real magic. Funding is just math.

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#5 I Need My Cheetos Lip Balm and Crystal Pepsi Said No One

#5 I Need My Cheetos Lip Balm and Crystal Pepsi Said No One

#5 I Need My Cheetos Lip Balm and Crystal Pepsi Said No One

December 10, 2022: The problem defines the product, not vice versa.

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#4 It's An Ask, Not a Rube Goldberg Machine

#5 I Need My Cheetos Lip Balm and Crystal Pepsi Said No One

#4 It's An Ask, Not a Rube Goldberg Machine

December 13, 2022: Just make them an offer they can't refuse.


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#3 Spoiler Alert: Your Hook Can Impale You

#3 Spoiler Alert: Your Hook Can Impale You

#4 It's An Ask, Not a Rube Goldberg Machine

December 6, 2022: Start with the end in mind, not the actual end.


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#2 Can I Get a Word In?

#3 Spoiler Alert: Your Hook Can Impale You

#1 Honk Shoo (and Mi Mi Mi)

November 29, 2022: Silence is purgatory. Questions are Heaven.


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#1 Honk Shoo (and Mi Mi Mi)

#3 Spoiler Alert: Your Hook Can Impale You

#1 Honk Shoo (and Mi Mi Mi)

November 22, 2022: "What" stories are forgettable. "Why" stories are retold.

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