
Storytelling for Startups and Businesses
Storytelling the indisputable truths of your business through The First Principles Pitch.
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Storytelling the indisputable truths of your business through The First Principles Pitch.
Receiving the Highly Commended Award for 2023 Outstanding Woman in Tech from the Women in Tech Employers Award UK, Rafferty Jackson helps founders, leaders and investors tell complex deep tech stories to broader audiences through universal storytelling techniques modified for business pitch and communications formats. Rafferty also uses her many years of top tier operational experience like growing and selling Beats by Dr. Dre to Apple for $3B, scaling startups, global expansion, financing, selling, taking companies public, and Board expertise to guide high growth companies as a Board Member or Advisor.
The First Principles Pitch is a how-to guide, based on universal storytelling techniques modified for business pitch and communications formats, for making a clear 5 minute pitch with an 8 slide pitch deck that will transfer your idea to your audience so they can retell your story.
Applications are due September 1, 2023 for the 2024 Startup Space Competition. Apply here.
What a night! On June 15, 2023 in London, we celebrated women in technology and their allies at the Women in Tech Employers Awards 2023. It is fair to say the Opteran team were shocked to receive a Highly Commended Award and have never been happier to come in second place to the amazing Dr. Shirley Cavin at Leidos. There may be only 40 at Opteran, but we are trying hard to build a safe, purpose driven organization. Photo from left to right: Dr. Alex Cope, Dr. Alex Formstone, Cara Williamson, Rafferty Jackson, Grace Garry, Anthony Bradley, Charlie Rance, and Dr. James Marshall.
H4X Labs, in collaboration with NASA, hosted this in person Los Angeles event to build up the startup ecosystem connections, knowledge, and resources centered around low earth orbit (LEO) economics.
Rafferty presented on the science and art of business storytelling, purpose as the foundation of the story, and how to get your technical founder story out to the broader non-technical audience.
View presentation here.
Representing investors and early-stage startups, Rafferty joined the SpaceWERX Tactically Responsive Space (TacRS) Challenge to generate cutting-edge ideas and state-of-the-art capabilities that will enable the United States Space Force (USSF) to more rapidly and flexibly respond to emerging on-orbit threats by 2026.
Mentor at top tier space accelerators talking about the importance of storytelling for technical founders as the guaranteed method for getting their story through the gauntlet of the Reptile Brain and the Curse of Knowledge and into the audience so the audience can retell the founder's story. If you are an accelerator for technical businesses, reach out to add storytelling techniques to your curriculum.
Featured speaker at the THINK BIG Festival by Innovation Collective in Victoria, Texas from April 27-29, 2023. THINK BIG brings together members from Victoria, Texas and brilliant minds from all over the country to connect innovation communities to global futurists to solve the most pressing local problems. This event is days of cocktail receptions, think tanks, speakers and a tech carnival.
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